button.
In Platform Settings, you can apply global settings that will impact the activity across the account.
In this section you are able to add / adjust third party trackers, ex. fraud tracking pixels. In order to add the tracker, click on the button as many times as the number of trackers you wish to add.
Once the field is added and the URL (5) is inserted, you are able to choose:
Event type (1). The list of available events includes different types, like impression, ad request, pause etc.
Environment (2). The selected environment needs to correspond to the inventory you are going to score. It can be Desktop, CTV, Mobile App or others.
Traffic type (3). The selected traffic type needs to correspond the type you are going to score. It can be Video, Display or Audio.
Tip
Note, that if you are going to insert one tracker for all types of traffic, you can select ‘All’ in the dropdown menu.
Traffic score (4).
Indicated % will be applied to the number of events scored. For example, if 50% is set, the system will score every second event it receives.
Note! To remove the tracker, click on the button.
The lists attached will affect the account in general and corresponding traffic will be blocked. You are able to add Block List by the following categories:
All the lists can be created under Tools -> Global Lists tab.